GUZLI

About GUZLI

GUZLI is a collaborative AI customer service platform designed to empower modern support and sales teams by working alongside them. It goes far beyond a simple Q&A bot, functioning as a true AI agent that executes real actions to resolve complex customer issues, automate repetitive workflows, and seamlessly capture qualified leads. Built for businesses of all sizes, GUZLI's core value proposition is synergy: it handles the routine, high-volume tasks, freeing your human team to focus on high-value, strategic conversations that build deeper customer relationships. This partnership between AI and human agents creates a more efficient, responsive, and effective support ecosystem.

The platform is a no-code solution, allowing teams to deploy a powerful chatbot trained on their specific website content, help center, and internal documents in minutes, without needing engineering support. It connects across every channel your customers use—website chat, WhatsApp, Facebook Messenger, Instagram, Slack, and email—providing a consistent and helpful experience everywhere. By integrating directly with key tools like Shopify, Stripe, Zendesk, HubSpot, and Salesforce, GUZLI acts as a unified front door, processing refunds, updating subscriptions, placing orders, booking meetings, and pushing leads directly into your CRM. It’s built to be a reliable teammate, combining generative AI with deterministic rules and smart guardrails to ensure every interaction is accurate, on-brand, and actionable.

Features of GUZLI

No-Code AI Chatbot Builder

GUZLI enables teams to build, train, and deploy a sophisticated AI support agent powered by ChatGPT and GPT-4 without writing a single line of code. You simply connect your existing knowledge sources—your website, help center, and internal files—and GUZLI learns from them, ensuring answers are accurate and consistent with your team's expertise. This collaborative setup means marketing, support, and success teams can all contribute to training the AI, ensuring it reflects a unified company voice and knowledge base, all deployed across web and messaging channels in minutes.

Action-Oriented Conversation Engine

Unlike basic chatbots, GUZLI is built to execute tasks, not just answer questions. Through secure integrations, it can perform real actions within defined guardrails. This means it can autonomously process refunds, update customer subscriptions, place Shopify orders, schedule demos, and create support tickets. This feature transforms the chatbot from a passive information source into an active team member that handles repetitive workflows, dramatically reducing resolution times and operational load on human agents.

Omnichannel Deployment & Smart Escalation

GUZLI meets customers wherever they are, providing a unified support experience across website chat, WhatsApp, Facebook Messenger, Instagram, Slack, and email. More importantly, it features intelligent, context-aware escalation. The AI can analyze conversation sentiment and complexity in real-time, seamlessly transferring chats to the most appropriate human agent along with the full conversation history. This ensures smooth handoffs, prevents customer frustration, and allows your team to collaborate effectively with the AI for the best possible outcome.

Proactive Engagement & Lead Intelligence

GUZLI shifts support from reactive to proactive by automatically initiating helpful conversations based on user behavior, such as time on page, exit intent, or cart abandonment. It simultaneously acts as a powerful lead capture tool, intelligently qualifying intent and collecting contact details at the right moment within a support conversation. These qualified leads are then formatted and sent directly into your CRM (like HubSpot or Salesforce), turning every support interaction into a potential sales opportunity and fostering synergy between your support and sales teams.

Use Cases of GUZLI

24/7 Customer Support Automation

Businesses use GUZLI to provide instant, accurate answers to common customer inquiries around the clock. By resolving frequent questions about shipping, returns, account settings, and troubleshooting, the AI agent significantly reduces ticket volume. This allows human support teams to dedicate their time and empathy to more complex, sensitive, or high-value issues, creating a collaborative tiered support system that improves efficiency and customer satisfaction simultaneously.

E-commerce Order & Subscription Management

E-commerce and SaaS companies integrate GUZLI with Shopify and Stripe to let customers manage their accounts directly in chat. Customers can check order status, initiate returns, update shipping addresses, modify subscriptions, or even browse and purchase products without leaving the conversation. This self-service capability streamlines operations, reduces support costs, and provides a convenient, modern shopping experience that drives customer loyalty.

Qualified Lead Generation from Support

Support teams transform from a cost center into a revenue driver by using GUZLI to identify and capture sales-ready leads during support chats. When a visitor asks about enterprise features, pricing, or a demo, GUZLI can qualify their interest, collect their contact information, and instantly create a enriched lead record in the sales team's CRM. This seamless handoff ensures marketing and sales can follow up immediately, turning casual inquiries into concrete pipeline opportunities.

Internal IT & Employee Support

Organizations deploy GUZLI on internal channels like Slack to serve as a first-line IT and HR helpdesk for employees. Staff can ask questions about company policies, software access, payroll, or technical issues, and GUZLI provides immediate answers from the connected knowledge base. It can also automate ticket creation for more complex problems, ensuring requests are routed correctly and freeing up internal support personnel for strategic projects.

Frequently Asked Questions

How does GUZLI ensure accurate and brand-consistent responses?

GUZLI is trained directly on your company's specific content, including your website, help center articles, and uploaded documents. This ensures its knowledge base is perfectly aligned with your official information. Furthermore, teams can set deterministic rules and guardrails to control how the AI responds, ensuring tone, compliance, and specific procedures are followed consistently, making it a reliable extension of your team.

Can GUZLI integrate with our existing support stack like Zendesk?

Yes, one of GUZLI's core strengths is its ability to integrate and collaborate with your existing tools without requiring a disruptive migration. It offers direct integrations with popular platforms like Zendesk, HubSpot, Salesforce, Shopify, and Stripe. This allows GUZLI to read from and write to these systems, enabling actions like ticket updates, lead creation, and order management while maintaining a single source of truth.

What happens when GUZLI cannot answer a customer's question?

GUZLI is designed with collaborative fallback strategies to maintain trust. When uncertain, it won't provide a dead-end response. Instead, it can rephrase its understanding, search your knowledge base again, or ask clarifying questions. If the issue remains complex, it will smoothly escalate the conversation to a human agent, providing them with the full chat history for context, ensuring a seamless and cooperative resolution.

Is GUZLI suitable for businesses in regulated industries?

Absolutely. GUZLI includes enterprise-grade security features and compliance controls tailored for regulated use cases. You can enable stricter safeguards such as detailed audit logs, data masking for sensitive information, and predefined response rules. This allows different teams to apply appropriate levels of control based on frameworks like GDPR or industry-specific policies, ensuring safe and compliant AI-assisted interactions.