JustLaunched
JustLaunched helps indie makers collaborate to schedule launches, reach buyers, and blast across curated directories together.
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About JustLaunched
JustLaunched is a collaborative launch platform built specifically for indie hackers and SaaS founders who want their product to be seen, not buried in the noise. The core mission is to help you get discovered by early customers, build traction, and keep momentum going well beyond your launch day. When you join JustLaunched, you are joining a community of builders and buyers who are actively discovering the newest SaaS products by day, category, and traction. The platform currently hosts over 900 live launches, with a fresh feed updated daily. You can book a launch date on the calendar, go live in a feed of real buyers and fellow builders, and start collecting votes, traffic, and backlinks from day one. Every listing gets its own dedicated page with a branded social card, so sharing your launch looks professional and polished. Beyond the initial launch, JustLaunched provides ongoing growth tools including a weekly newsletter that puts your product in front of subscribers, built-in sharing loops to amplify your reach, and a done-for-you Directory Blast service that submits your product across dozens of high-authority directories. The platform is free to submit, and you only upgrade when you want to skip the queue, get promoted, or hand off the busywork. Whether you are launching a new AI tool, an analytics dashboard, or a productivity app, JustLaunched helps you launch it, get seen, and grow together with a supportive ecosystem.
Features of JustLaunched
Curated Daily Launch Feed
The daily launch feed is the heart of JustLaunched, where fresh SaaS products appear first and are organized by day, category, and tag. You can browse launches from today, yesterday, or any past day, and filter by categories like AI and Machine Learning, Analytics, Developer Tools, E-Commerce, and many more. This feature ensures that your product gets visibility among a targeted audience of early adopters and builders who are actively looking for new tools. The feed also includes editorial picks and featured launches, giving you additional opportunities to stand out. By being part of this curated ecosystem, you collaborate with other founders to create a dynamic marketplace of innovation.
Branded Social Cards and Dedicated Listing Pages
Every product launch on JustLaunched gets its own dedicated page that includes a branded social card. This means when you share your launch on social media, email, or anywhere else, it looks professional and visually appealing, not like a generic link. The dedicated page serves as your product’s home on the platform, where visitors can learn about your features, see upvotes, and find direct links to your site. This feature helps you build credibility and makes sharing a seamless part of your marketing strategy. It is a cooperative tool that works with your existing efforts to maximize exposure.
Weekly Newsletter and Sharing Loops
JustLaunched keeps the momentum going after launch day with a weekly newsletter that puts your product directly in front of subscribers who are interested in new SaaS tools. Additionally, the platform features built-in sharing loops that encourage community members to share each other’s launches, creating a synergistic network effect. When you participate in these loops, you are not just promoting your own product; you are also supporting other founders, which builds goodwill and reciprocal visibility. This collaborative approach ensures that everyone in the community benefits from collective promotion.
Directory Blast Done-For-You Service
For founders who want to save time and maximize their reach, JustLaunched offers Directory Blast, a done-for-you service that submits your product across dozens of high-authority directories. This service handles the busywork of finding and submitting to directories, ensuring your SaaS gets backlinks and traffic from multiple sources. It is an upgrade option that lets you focus on building your product while the platform handles distribution. This feature embodies the cooperative spirit of JustLaunched, where you can hand off tedious tasks and still achieve great results together with the platform’s expertise.
Use Cases of JustLaunched
Launching a New AI or Analytics Tool
If you have built a new AI-powered analytics tool like Difference Machine or DataEase AI, JustLaunched is the perfect place to introduce it to early customers. You can submit your product, get it listed in the daily feed under the AI and Machine Learning or Analytics categories, and start collecting upvotes and traffic. The platform’s audience of builders and buyers is specifically interested in cutting-edge tools, so your launch will be seen by people who understand and value innovation. This use case highlights how JustLaunched helps you gain traction from day one by connecting you with a relevant, engaged community.
Getting Discovered for a Niche SaaS Product
For niche products like BoardStack, which offers HOA management tools, or Kinu, a private place to remember details about your people, JustLaunched provides a way to reach a targeted audience. By listing in specific categories like Other or Security, you can attract users who are searching for exactly what you offer. The platform’s search and filter functionality makes it easy for potential customers to find you, while the branded social card helps you share your niche solution effectively. This use case demonstrates how JustLaunched supports products of all sizes and focuses, fostering a diverse ecosystem.
Building Momentum Through Community Sharing
When you launch on JustLaunched, you can leverage the built-in sharing loops and weekly newsletter to keep your product in front of subscribers even after the initial launch day. For example, if you launch a productivity app like Pinwork, you can participate in community sharing activities where other founders promote your product in exchange for you promoting theirs. This collaborative approach creates a win-win situation where everyone’s reach expands. It is ideal for founders who understand the power of synergy and want to grow together with their peers.
Expanding Reach with Directory Blast
For founders who want to maximize their SEO and backlink profile without spending hours on manual submissions, Directory Blast is the ideal use case. You can submit your product to JustLaunched, then upgrade to have the platform submit your SaaS to dozens of high-authority directories. This service is perfect for product launches like Beautifyx, a booking and marketing tool for beauty professionals, where being listed on multiple directories can drive significant organic traffic. It is a time-saving, cooperative solution that lets you focus on growth while the platform handles distribution.
Frequently Asked Questions
How do I submit my startup to JustLaunched?
Submitting your startup is free and straightforward. You simply go to the Submit Startup page, fill in your product details, choose a launch date on the calendar, and go live. Your listing will appear in the daily feed where real buyers and builders can discover it. You can also upgrade later to skip the queue, get promoted, or use the Directory Blast service. The platform is designed to make submission easy so you can focus on your product.
What categories are available for my launch?
JustLaunched offers a wide range of categories to help your product get discovered by the right audience. Current categories include AI and Machine Learning, Analytics, Developer Tools, E-Commerce, Productivity, Marketing, Social and Community, Health and Wellness, Sales and CRM, Education, Security, Finance, HR and Recruiting, and Other. You can also add tags to further refine your listing. This variety ensures that every SaaS product can find its niche within the community.
Is JustLaunched free to use, and what do I get with a free submission?
Yes, JustLaunched is completely free to submit. With a free submission, you get a dedicated listing page with a branded social card, placement in the daily launch feed, and visibility to the community of over 900 live launches. You also benefit from the weekly newsletter and sharing loops, which help keep momentum going. Upgrades are optional and only needed if you want to skip the queue, get promoted, or use the Directory Blast service.
How does the Directory Blast service work and what does it cost?
Directory Blast is a done-for-you service where JustLaunched submits your product across dozens of high-authority directories. This helps you build backlinks and drive traffic without doing the manual work yourself. The service is available as an upgrade, and you can find specific pricing on the platform’s pricing page. It is ideal for founders who want to expand their reach efficiently and focus on building their product instead of submitting to directories.
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