Roast My Web

About Roast My Web

Roast My Web is a collaborative AI-powered platform designed to transform the way agencies, freelancers, and founders audit and improve websites. It turns any URL into a comprehensive, client-ready report in about two minutes, providing a powerful synergy between speed and depth. The tool is built for professionals who need to quickly identify what's hurting conversions and user trust, and then turn those insights into clear, actionable fixes that can be implemented rapidly. By automating the tedious parts of a website audit, Roast My Web allows teams to focus their cooperative efforts on strategy and execution, saving hours per project. It delivers practical, section-by-section recommendations across critical areas like UX, conversion optimization, SEO, design, and mobile responsiveness. The platform goes beyond simple analysis by including tools to edit, brand, and share polished PDF reports, fostering a seamless workflow between auditors and their clients. Its core value proposition lies in empowering users to stand out, win more business, and boost their efficiency by delivering data-driven, visually compelling audits that directly contribute to client growth and satisfaction.

Features of Roast My Web

One-Click AI Website Audit

This core feature allows you to paste any URL and receive a polished, in-depth audit in approximately two minutes. The AI analyzes the site across multiple dimensions including UX, conversion, SEO, design, and mobile-friendliness, generating a detailed report with an overall score and breakdowns by section. This rapid analysis provides a solid foundation for team discussion and prioritization, eliminating guesswork and kickstarting the improvement process with data-backed insights.

Client-Ready Report Editor & Custom Branding

To ensure seamless collaboration with clients, Roast My Web includes a manual report editor. You can modify the AI-generated text, hide sections, or add your own custom advice to tailor the feedback. With one click, you can then apply your agency's logo, colors, and contact information, transforming the audit into a professionally branded PDF. This feature ensures every deliverable is polished and reinforces your brand, presenting a unified front to your clients.

Competitor Comparison & Ranking

This feature enables a cooperative competitive analysis by allowing you to compare your website directly with competitor URLs within the tool. You can see where you stand in ranking and identify specific areas where competitors are outperforming you. This shared intelligence provides clear, actionable targets for your team, helping you understand the competitive landscape and strategize on how to outrank others in your market.

Batch Audits & Deeper Thinking Mode

For teams managing multiple projects, the batch audit feature lets you paste over 100 URLs at once. The AI crunches the data simultaneously, allowing you to focus on high-level strategy while it handles the analysis. For critical pages like key landing pages, you can activate "Thinking Mode" for a deeper, more nuanced AI reasoning process. This collaborative tool catches subtle issues and provides higher-confidence recommendations for pages where precision is paramount.

Use Cases of Roast My Web

Digital Agencies Onboarding New Clients

Agencies can use Roast My Web to deliver a stunning, value-packed first impression during the sales or onboarding process. By quickly generating a branded, insightful audit of a prospect's website, they can tangibly demonstrate their expertise and immediate value. This collaborative approach builds trust, sets clear expectations for the partnership, and provides a concrete starting point for the project roadmap, all within minutes of engagement.

Freelancers Upselling Existing Services

Freelancers, such as web designers or SEO consultants, can leverage the tool to proactively offer audit services to their current client base. By running a quick roast, they can identify new opportunities for improvement—like conversion leaks or mobile issues—and present them in a professional report. This fosters a cooperative growth relationship, opens conversations for additional work, and helps retain clients by continuously delivering actionable insights.

Founders & Indie Hackers Validating MVP Launches

Solo founders and indie hackers can use Roast My Web as an objective, AI-powered partner to critique their own websites or minimum viable products (MVPs). Before a full launch or after making changes, they can get a fast, brutal-honest assessment of design, UX, and conversion elements. This allows for rapid, data-informed iterations, helping to plug revenue leaks and improve user trust without needing to hire an expensive consultant upfront.

SEO & Marketing Teams Prioritizing Fixes

Marketing teams can employ the tool to conduct regular site health checks and prioritize their quarterly roadmaps. The detailed breakdowns across SEO, UX, and conversion provide a shared language and clear evidence for which issues are most critical. The ability to see "which fixes make the most money" helps the team align and cooperate on tackling high-impact tasks first, ensuring resources are focused on changes that will directly boost traffic and revenue.

Frequently Asked Questions

How long does it take to get a website audit?

A standard audit with Roast My Web is incredibly fast, typically taking about two minutes from the moment you submit a URL to receiving a comprehensive, section-by-section report. This includes analysis across design, UX, conversion, SEO, and mobile responsiveness. For even deeper analysis on critical pages, you can enable "Thinking Mode," which may take a few moments longer to provide more nuanced, high-confidence recommendations.

Can I customize the audit reports for my clients?

Absolutely. A key feature of Roast My Web is the built-in manual report editor. You can directly modify any text generated by the AI, add your own commentary, or hide entire sections you don't want to include. Furthermore, you can fully brand the report with your logo, company colors, and contact information in about 60 seconds, ensuring the final downloadable PDF is perfectly client-ready and reflects your professional brand.

What aspects of my website does the AI analyze?

The AI provides a holistic analysis covering the most important factors for online success. Your report includes scores and actionable feedback on User Experience (UX), Conversion Optimization, SEO (technical and on-page), Design & Aesthetics, Content Quality & Copywriting, Mobile Responsiveness, and Originality. It also provides an overall score and a summary that highlights key strengths and critical weaknesses to address.

Is there a way to audit more than one website at a time?

Yes, Roast My Web includes a powerful batch audit feature designed for teams and professionals managing multiple projects. You can paste a list of over 100 URLs, and the AI will process them all simultaneously. This allows you to efficiently audit an entire client portfolio, compare multiple competitor sites, or conduct large-scale research without having to manually submit each URL one by one, saving a significant amount of time.

Pricing of Roast My Web

While specific plan tiers and pricing details are not provided in the current context, the product's website mentions a "30-day money-back guarantee," indicating that it is a paid service. To explore the available subscription plans, features included at each level, and exact costs, it is recommended to visit the official Roast My Web website and navigate to their "Pricing" page for the most accurate and up-to-date information.