Sentaiment

Sentaiment helps your team see and fix how AI models describe your brand.

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Published on:

September 10, 2025

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Sentaiment application interface and features

About Sentaiment

In today's AI-driven marketplace, your brand's story is being told without you. Sentaiment is the collaborative AI brand perception platform built for marketing, communications, and PR teams to take back control. Designed for agencies and global brands, it provides a clear, unified view of how leading language models like ChatGPT, Claude, and Gemini perceive and describe your company. With 89% of B2B buyers now using AI for vendor research, understanding this digital footprint is no longer optional—it's critical. Sentaiment empowers your team to work in synergy, conducting rapid perception audits to identify misrepresentations and seize opportunities. It translates complex AI outputs into a simple dashboard with actionable insights, enabling your entire team to correct course swiftly and foster a more accurate, powerful brand narrative across all influential AI models. Move from being reactive to strategically proactive in shaping how AI introduces your brand to the world.

Features of Sentaiment

Echo Score Dashboard

Your team's central hub for AI brand clarity. The Echo Score quantifies how clearly and accurately AI models understand your brand into a single, actionable number. This dashboard provides a unified view across all tracked models, displaying sentiment scores, accuracy ratings, and high-level trends, enabling seamless collaboration and alignment on brand perception goals from a single source of truth.

Multi-Model Analysis & Perceived Attributes

Gain comprehensive insights by analyzing your brand's portrayal across every major AI model—ChatGPT, Claude, Gemini, and more—simultaneously. This feature breaks down the exact language each model uses, revealing the specific attributes, positioning, values, and tone they associate with your brand. It allows your team to identify inconsistencies and craft cohesive messaging strategies that resonate across all AI platforms.

Actionable Suggested Actions

Move beyond insight to impact with model-specific, prioritized recommendations. Sentaiment analyzes misrepresentations and ranks suggested fixes by their potential impact, telling your team not just what to change but why it matters. This turns data into a clear, cooperative action plan, ensuring every team member understands how their efforts contribute to improving the brand's AI echo.

Competitive Echo & Trend Tracking

Benchmark your AI perception against competitors to see where you lead and where you lag through AI's eyes. Coupled with detailed trend tracking, this feature allows your team to measure the progress of your optimization efforts in weeks, not quarters. It fosters a culture of continuous improvement and strategic agility, proving the ROI of your collaborative work.

Use Cases of Sentaiment

For Marketing Agencies Managing Multiple Clients

Agencies can efficiently monitor and manage the AI brand perception for all their clients from one platform. By tracking multiple entities and leveraging competitive insights, teams can provide proactive, high-value counsel, demonstrating tangible results and protecting client reputations in the AI space, thereby strengthening client partnerships and retention.

For In-House Marketing Teams Conducting Brand Audits

Internal marketing and PR teams can use Sentaiment to perform rapid, comprehensive audits of their brand's current AI representation. This collaborative baseline assessment helps align cross-functional teams—from content to SEO to communications—on key gaps and opportunities, informing integrated strategy and content calendars to address misrepresentations.

For PR & Communications Crisis Prevention

Communications teams can proactively monitor for harmful misrepresentations or outdated information being propagated by AI models. Early detection allows for swift, coordinated action to correct narratives before they influence public perception or escalate into a crisis, protecting brand equity in an era where AI is a primary research tool.

For SEO & Content Teams Optimizing for AI Discovery

SEO and content specialists can use the AI Readiness Evaluator and attribute analysis to understand how their digital footprint feeds AI models. This insight guides cooperative efforts to optimize website copy, technical SEO, and content strategy, ensuring the brand's owned channels accurately inform how AI describes the company to researchers.

Frequently Asked Questions

What is an "Echo Score"?

The Echo Score is your brand's clarity metric, developed by Sentaiment. It's a single, comprehensive number that quantifies how accurately and consistently major AI language models understand and represent your brand's core identity, values, and positioning. A higher score indicates clearer, more positive AI perception.

How many AI models does Sentaiment track?

Sentaiment is designed to track all major large language models (LLMs). This includes ChatGPT, Claude, Gemini, and others. The specific number of models you can monitor simultaneously depends on your chosen plan, ranging from ChatGPT-only on the basic plan to custom API integrations for enterprise teams.

How quickly can we see changes after implementing suggestions?

AI models crawl and index information continuously, but updates to their knowledge bases can vary. Sentaiment's trend tracking feature measures progress over time. Many brands see noticeable improvements in their Echo Score and attribute accuracy within a few weeks of implementing the platform's prioritized, actionable recommendations.

Is my data secure with Sentaiment?

Yes. Sentaiment is built with security as a priority. The platform is designed for professional and enterprise use, ensuring that your brand's sensitive perception data is handled confidentially. For specific security protocols and compliance details, enterprise teams are encouraged to contact the sales department directly.

Pricing of Sentaiment

Sentaiment offers simple, transparent pricing with no per-seat fees or usage limits. All plans include a 14-day free trial with full platform access.

  • Monitor ($10/month): Basic tracking with 1 entity, ChatGPT-only analysis weekly, and 1 suggested action.
  • Starter ($49/month): For growing brands, tracking 3 entities, any 3 LLMs daily, with 10 suggested actions.
  • Professional ($149/month - Most Popular): For scaling teams, tracking 10 entities, any 5 LLMs hourly, with all suggested actions.
  • Enterprise (Custom): Custom solutions with unlimited entities, custom API integrations, unlimited analysis, and full feature access.

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